“The AENC Annual Meeting provided me a great mix of educational and networking opportunities on a condensed schedule that did not keep me away from the office.”
Andrew Schmidt Greenville-Pitt County CVB
"I strongly recommend all Association Execs to schedule their time and budget funds to attend the next AENC Annual Meeting. It is a CAN’T MISS Event."
John T. LongIll, CAE, IOM JTCK Associates
Past Annual Business Meeting Minutes:
June 9-10, 2013 (Sunday through Monday)
Crowne Plaza Tennis & Golf Resort Asheville, NC
Crowne Plaza Tennis & Golf Resort Asheville
One Resort Drive, Asheville, NC p: 828.254.3211
Elevate. Connect. Thrive.
Saturday, June 8, 2013 (All functions will be at the Crowne Plaza Tennis & Golf Resort unless otherwise indicated below)
9:00 a.m. - 6:30 p.m.:
AENC Registration Desk Open
Optional AENC Golf Challenge - Reems Creek Golf Course (separate fee)
1:30 - 5:30 p.m.:
Optional Plant & Play Service Project - Plant a tree and then play in the TreeTop Adventure Park (Transportation Provided)
6:30 - 7:30 p.m.:
Optional: Informal Get Together Reception - Hosted by newly renovated DoubleTree Biltmore - bus leaves Crowne Plaza at 6:15 PM - (Transportation provided)
8:00 - 9:00 p.m.:
Optional: LaZoom Asheville City Comedy Bus Tour with Local Beers/Wine/snacks (separate fee)
On Your Own to Explore Asheville
Sunday, June 9, 2013
8:00 a.m. - 6:00 p.m.:
AENC Registration Desk (Desk will re-open at 6:30 PM at the Renaissance Asheville Hotel - host for the evening Silent Auction & Reception)
10:15 - 11:30 a.m.:
Brunch hosted at The Venue (transportation leaves The Crowne at 10:15 AM)
11:30 a.m. - 5:00 p.m.:
Internet & Printing Café
Noon - 1:00 p.m.:
Visit with Exhibitors
1:00 - 2:15 p.m.:
Opening General Session: How to Reboot Your Association for Success, Holly Duckworth, CAE, CMP
2:15 - 2:45 p.m.:
Refreshment Break & Visit Exhibitors
2:45 - 3:45 p.m.:
Breakout Sessions - Your Choice!
#1 - Volunteer Victories: How to Recruit, Retain and Maintain Effective Volunteers, Holly Duckworth, CAE, CMP
#2 - Association Sales 102 - How to Sell your Programs, Products and Services to Associations, Buz Buzogany, CAE
#3 - Membership Monopoly: Managing A Strategy for Success, Sarah Sladek
3:45 - 4:15 p.m.:
Refreshment Break & Visit Exhibitors
4:15 - 5:30p.m.:
General Session: The End of Membership As We Know It, Sarah Sladek
6:30 - 7:00 p.m.:
VIP Reception - By Invitation - Renaissance Asheville Hotel - Transportation Provided
Transportation will be provided to the Renaissance beginning at 6:30 and will return at 9:30 PM
7:00 - 9:30 p.m.:
Welcome Reception (Dinner Quality Hor D'oeuvres) Silent Auction & Entertainment - Renaissance Asheville Hotel - Transportation Provided
9:30 - 11:30 p.m.:
Afterparty - Crowne Plaza - Mulligan's Bar & Grill
Monday, June 10, 2013
7:30 a.m. - 2:00 p.m.:
AENC Registration Desk Open (Closed during lunch 12:30 - 2:00 PM)
7:30 a.m. - 12:30 p.m.:
Silent Auction Item Pay and Pick Up
8:00 - 9:00 a.m.:
Buffet Breakfast & Visit Exhibitors
9:00 - 10:00 a.m.:
General Session: From Insight to Action: 6 New Ways to Think, Lead and Achieve, Gabriel Eckert, CAE
10:00 - 10:30 a.m.:
Refreshment Break & Visit Exhibitors
10:30 a.m. - 12:00 noon:
Breakout Sessions - Your Choice!
#1 - Unbelievable – UnSession - Unplugged: Building Your Association of the Future, Holly Duckworth, CMP, CAE
#2 - Building the Bank with Non Dues Revenue, Buz Buzogany, CAE, CASE
#3 - From CEO to…what’s next? Planning for the next phase of your journey before...you retire, you’re fired, or you lose your spark!, Cynthia Mills, FASAE, CAE, CMC, CPC, CCRC
Noon - 12:30 p.m.:
Free Time: Network; pick up Silent Auction Items, etc.
12:30 - 2:00 p.m.:
Luncheon, Awards & Annual Business Session
2:00 - 3:00 p.m.:
Final Pick up of Silent Auction Items
Buzogany Associates is now in its 10th year of working exclusively with not-for-profits.The firm is committed to helping improve your bottom line through the development of non-dues revenue, sales development, business planning, strategic planning and development of your value proposition. Buz is an association industry veteran who, prior to creating Buzogany Associates, was President and CEO of both the Broadcast Cable Financial Management Association and the Broadcast Cable Credit Association. Before joining BCFM/BCCA in 1993, Buzogany was the Executive Director of a for-profit arm of the National Association of Television Program Executives, pioneering one of the first e-mail and broadcast facsimile services in the world. As a past chairman of the Association Forum, and a20-year career in marketing/branding, Buz is acutely aware of the challenges and opportunities associations face in today's economy. Contact Buz at: (847) 727-1506 or 828-652-7259 or email@example.com.
Holly Duckworth, CMP, CAE, President and Chief Connections Office Leadership Solutions International
Holly is a high energy, dynamic, and quality focused association management professional and professional speaker with more than 10 years of experience. She delivers organizational excellence by building quality business strategic planning, communications, and member educational opportunities to drive business results. A global thinker, she can implement association initiatives, build consensus and influence volunteer leaders, and problem solve to make connections with volunteer membership. Holly has won awards from several different organizations:
National Speakers Association (NSA) – So You Think You Can Speak – FINALIST Named one of top 5 up and coming speakers in the US (2012)
Dian J. Lindsay Presidential Award – Meeting Professionals International (MPI) Oregon Chapter (2012)
Customer Service Excellence Award – Portland Oregon Visitors Assn. (2000-2006)
Torchlight Award – Meeting Professionals International (MPI) Oregon Chapter (2004)
Rising Star Award – Meeting Professionals International (MPI) Oregon Chapter (2003)
Best of the Best Award – National Middle School Association (2002)
Holly holds a Bachelor of Science in Business Management from Linfield College. She is a certified Meeting Professional and Oregon State “Q” Customer Service Provider. She is also a member of the American Society of Association Executives National Component Relations Committee, a member and past president of the Oregon chapter of Meeting Professionals International and was a Regional Alumnae Manager for the Alpha Phi Sorority. Contact Holly at: firstname.lastname@example.org or @hduckworth.
Gabriel Eckert is a certified association executive and currently serves as past chair of the Georgia Society of Association Executives Foundation. He was selected as one of the Top 40 Under 40 in Metro Atlanta and has been named by the Atlanta Business Chronicle three times as one of Metro Atlanta’s Top 100 Who’s Who in Commercial Real Estate. In 2012, Gabriel received a national young professional award from Association Trends. In addition to his full-time job as a nonprofit executive, Gabriel is a consultant,speaker and author and is the co-author of one of ASAE’s newest books, “From Insight to Action: 6 New Ways to Think,Lead and Achieve.” For additional information, go to www.gabrieleckert.com.
Cynthia Mills, FASAE, CAE, CMC, CPC,CCRC, President & CEO, Carolinas AGC and Founder of The Leaders’ Haven
Cynthia is a CEO, executive and personal coach, board facilitator, speaker, author,teacher, and practitioner, who works nation-ally and internationally. Founder of The Leaders’ Haven, Cynthia partners with others to transform lives into callings and helps companies, associations, and non-profits exceed their expectations. “Find your passion,know your values, pray for guidance, and live your dream.”Contact Cynthia at: @ TheLeadersHaven or CynthiaMills@TheLeadersHaven.com.
Sarah L. Sladek is a renowned speaker who delivers clear value to audiences committed to bridging the generational gap and creating sustainable organizations. A Generation Xer herself, Sarah spotted the approaching generation gap several years ago and began to research its impact. This led to the writing of The New Recruit: What Your Association Needs to Know About X, Y, & Z (2007) –the first book to address the generation gap in membership associations. Sarah immediately followed with a second book geared towards bridging the talent gap in the workplace,Rock Stars Incorporated: Hiring the High-Performance, High-Maintenance Hotshots Half Your Age (2008), and launched a national conference addressing the topic. The inaugural RockStars@Work Conference was held in Minneapolis in2009 and brought in such notable companies as DreamWorks Animation, Fortune, Jobing.com, Quicken Loans, and Best Buy. As a sought-after speaker, Sarah addresses audiences nationwide, providing valuable insight on how to manage, motivate, and market to Generations X,Y, and Z. She has keynoted events for the American Bar Association, Associated General Contractors, Community Bankers Association, and National Fraternal Congress of America to name a few. Her candid, yet motivational and solution-driven presentations have been referred to as“rockin’”, “a wake-up call”, “thought-provoking”, and “hugely relevant”.
How to Reboot Your Organization for Success
Holly Duckworth, CMP, CAE
At the 24/7/365 pace of life today do you feel your organization is spinning out of control? Do you ever wish rebooting your organization was easier? In this session you learn simple strategies to build the future of your organization.
Tips to learn how to let go of you, your board and your membership need to control every project and every outcome.
Look for alternate solutions to common problems such as lack of leadership, funding and resources. Explore creative solutions that will encourage your board to look at innovating.
Now is the time delete all you thought about how your organization works and create a new future. You will walk away with tips to see your organization in a new way. If you are overwhelmed as a CEO, Executive Director or manager take an hour to slow down and gain simple strategies that will reboot and redirect your organization to meet its vision and mission now.
#1 – Volunteer Victories: How to Recruit, Retain, and Maintain Effective Leaders
Holly Duckworth, CMP, CAE
Are you lacking enough volunteers to do the work of your association? Do you wish you had a pool of people from which to draw? This interactive session will share tips on how to recruit the right volunteers and board members into your association, and then retain them. You will learn how every action you take influences your members to renew and participate actively through engagement on your board or at chapter events. Volunteer Victories come to those who ask,delegate, and appreciate. Come plan for your personal volunteer victory.
Evaluate your current volunteer team and determine what skills you have now and what skills you need to recruit.
Define what it means to be an effective volunteer and board member for your organization.
Demonstrate how to recruit a volunteer in a personalized manner that increases your odds of hearing “yes”.
Identify how to retain your volunteers by delegating tasks to committees who know the work contributes to the association vision.
#2 – Association Sales Professional 102 – How to Sell Your Programs, Products and Services to Associations
Buz Buzogany, CAE, CASE
If you represent a Hotel, CVB, printer, consultant or any other supplier to the Association industry, this session is for you!In Association Sales Professional 101, held during the AENC TECH.2013 in April, we presented an overview of the association landscape. This session focuses on the association decision making process, opportunities/threats facing the industry, and how you can gain a competitive edge.
Understanding of the association decision-making process
How to identify the “players” and how to effectively reach them
What “the food chain” means to “timing” your pitch?
How to ask the right questions to create your outreach strategy.
#3 – Membership Monopoly Building: Mapping a Strategy for Success
Sarah Sladek has developed some of the most successful strategic plans in the industry — which have been known to increase membership for associations as much as 13% in just one year. In this brief session, Sarah will direct you to your fastest,most streamlined path to increased profit sand membership.
Learn the trigger points for getting members to join and renew;
Identify your association’s unique value proposition;
Determine the highest priority objectives your association must have to achieve increased growth and revenues; and
Develop a one-page membership growth plan for your association with a built-in tracking feature to ensure immediate, effective results.
The End of Membership As We Know It
Today, the competition is cut-throat and membership as a commodity holds little value. Associations are facing the economic equivalent of a sprawling sewage plant being built next to their luxury tower. As a result, associations are challenged more than ever before to retain membership, market to prospective members, and raise revenue.
Rather than negotiate and haggle your way back to the top using traditional methods, learn revolutionary membership models to put your association on the fortune-making fast-track. These concepts will help your association build a sustain-able, prosperous, next generation association that will corner the marketplace and keep members coming back for more.
In this presentation you will learn how the definition and delivery of membership is changing and how to:
Prove your association’s value and provide a must-have membership;
Eliminate the competition and corner the market;
Determine which membership model provides the most income potential; and
Measure the value of, and demand for, your association’s membership benefits.
Monday, June 10, 2013
From Insight to Action: 6 New Ways to Think, Lead and Achieve
Gabriel Eckert, CAE
Become a more effective leader or staff.Take a fresh look at leadership. Learn how to go from Insight to Action by using 6emerging leadership competencies:
Dynamic Decision Making
Diversity of Thought
These insights will help you lead and sustain an organizational culture that embraces the opportunities that a dynamic environment presents.
#1 – Unbelievable – UnSession - Unplugged: Building Your Association of the Future
Holly Duckworth, CMP, CAE
Are you looking to find future ways to potentially build your association of the future? Do you wish you had a forum to explore new ideas? How do you take your current best practices and make them next practices? In this session we go“un session” and “un plugged.” We go off the record to simply ask questions and explore what the future could be. We will ask: How are other organizations managing change? We want to help you to reimagine your relationship with your audiences, your clients and customers. In this dialogue we will hear case studies of what groups are considering, what some have tried. You will explore with your peers the challenges and successes of navigating change at the ground level. Facilitated by Holly Duckworth, CAE, CMP this is your chance to un plug, un wind and have a dialogue that can have you looking at the associations industry in an “un-conventional” way. Show up with your successes, and challenges. In advance of the session, you can contact Holly Duckworth with questions email@example.com or @hduckworth.
#2 – Building the Bank with Non Dues Revenue
Buz Buzogany, CAE, CASE
Everyone needs to diversify their revenue streams and everyone is seeking a simple fix to improve their bottom line.This session is all about identifying revenue opportunities and building a more sustainable financial culture.
Understand primary non-dues revenue streams and opportunities
Learn how to repurpose existing content for profit
Effective pricing tools for content and/or services
#3 – From CEO to…What’s Next? Planning For the Next Phase of Your Journey Before...You Retire, You’re Fired, or You Lose Your Spark!
Cynthia Mills, FASAE, CAE, CMC, CPC, CCRC
Throughout a career, there are key cross-roads moments. Choices made fundamentally shape an association leader’s develop-met. As CEOs, we must decide what jobs we do and do not take, with many variables coming into play. A series of personal questions come to us at various times. Am I justin a down phase or am I losing my spark? Am I in the internal firing line of my association’s problems, and what affect could it have on my career? When is it time to leave? When I retire, what am I retiring to? Is the mission I’m serving in alignment with my values? What/Who is calling and do I want to answer? With a personal CEO journey as a backdrop,come along for a unique CEO group and personal interactive coaching experience to begin exploring and designing the next phase of your own journey.
Objective 1: A coaching experience resulting in an outline of next steps they can take in exploring their journey as a CEO,transition to another professional undertaking, or planning for retirement
Objective 2: An opportunity to consider their own personal journey and garner new insights into their journey to date.
Objective 3: Transformation is a choice that each individual gets to make throughout their lives.
In real life, association executives move so fast that taking the time to consider whether or not they are in alignment with their values, their life’s purpose, whether they are still excited and engaged or have grown stale, what other options may be out there, and whether they are doing meaningful work or need to allow transformation into something else to occur is very hard to find the time to do. Instead, it winds up manifesting in people being fired, illnesses, lack of develop-met, and fear taking the place of thoughtful, measured,and bold choices that allow professionals to stay engaged.The pressure of CEO jobs is only growing with, in many cases, fewer resources to execute. Helping peers to stop and consider how they wish their careers to unfold and providing a safe space to consider their journey is a gift that I hope to give to my professional colleagues who choose to be introspective for a few moments during the convention.
Saturday, June 8, Tee Time 11:30 AM
Reems Creek Golf Course | Pink Fox Cove Road, Weaverville, NC 28787 | Phone: 800-406-3936
You must provide your own transportation. Allow 20-25 min-ute's drive time from the Crowne Plaza. There are many great courses to play in the Asheville area, but we like to think that Reems Creek Golf Club is the place that will linger in your mind long after you've holed your last putt on one of our beautifully manicured greens. Maybe it's the fact that we're nestled in a lovely valley with the scenic Blue Ridge Mountains all around.
Winners will be announced Sunday at the Silent Auction. Golf Fee is $100 and includes green fee, cart, box lunch and opportunity to win prizes. You can purchase beverages from the golf cart. BONUS: Top winners who qualify will receive an invitation to play in The Golfe Meeting Masters Tournament, November 20-24, 2013 at the Omni Amelia Island, Florida.
Saturday, June 8: 1:00 - 5:30 PM
Transportation provided: Leave from the Crowne and go help plant a tree sponsored by the FUEL (young professionals group). Then come back to the Crowne and enjoy a free TreeTop Adventure ($49 value). Each tree top trail offers between9 and 13 challenges as explorers manoeuvre from tree to tree crossing swinging bridges, cable walks, aerial kayak zips,treetop slides, climbs, swings and many creative elements designed to be fun and active for all ages and physical abilities. (Requirements: minimum 7 years old; maximum weight265 lbs.) Must be pre-registered. Donations to the Asheville Green Works, an affiliate of Keep America Beautiful, are accepted on site.
Saturday, June 8: 6:30 - 7:30 PM
(Transportation provided from the Crowne)Come and see the totally renovated hotel! Enjoy food, beverage and fun at this casual reception hosted by the hotel! The Asheville Trolley will provide private transportation for AENC for this event!
It’s a Show ~ It’s a Tour ~ It’s Asheville Brews and Wine! It’s the LaZoom Asheville City Comedy Bus Tour
Saturday, June 8: 8:00 - 9:00 PM
$15 per person – Must be 13 years of age. (Transportation Provided) Only 33 spaces!Hop on LaZoom's iconic purple bus and find the funny side of Asheville. The tours are historical and hysterical, feature outlandish comedy skits, entertaining and edgy tour guides, loads of Asheville information and much more. You've never taken a tour like this before -it's a show on wheels! After the informal reception at the DoubleTree, everyone will board the Asheville Trolley. You can return to the Crowne or go downtown where you will board the Comedy Bus Tour for an hour of fun and refreshments! Following the tour, you will return downtown. You can board the Trolley to take you back to the Crowne or continue to enjoy your own time in downtown. The Trolley will return at 10 PM and 11PM to return you back to the Crowne or you can call the Crowne shuttle or a taxi).
Sunday, June 9: 7:00 – 9:30 PM
Renaissance Asheville Hotel – Renovated!
Transportation provided. Located in downtown Asheville, just5 minutes from the Crowne Plaza, the newly renovated Renaissance Asheville Hotel will be the host for the Reception(dinner quality hors d’oeuvres, beverages), entertainment and Silent Auction to raise money for AENC Professional Development/Scholarships. Snag some great items at the auction like weekend trips, concert tickets, jewelry, pottery and more! Spend quality time with friends and colleagues. Check out a preview of auction items at www.aencnet.org.
Sunday, June 9: 9:30 – 11:30 PM
Crowne Plaza Tennis & Golf Resort
After the Silent Auction, meet up with friends at the Mulligan’s Bar & Grille to continue the fun and conversation!
Monday, June 10, 2013, 12:30 – 2:00 PM
Election & Installation of Officers & Directors Awards Presentation:
James J. Lowry, Jr. Award for Association CEO
Patsy B. Smith Award for Affiliate Member
Distinguished Service Award for Association (non CEO) member
You Get It All! Breakfast, Lunch, Breaks,Reception and Seminars!
Your registration fee includes all the seminars (6 hours of CE); Sunday evening heavy reception; Monday Buffet Breakfast; 3 breaks and Monday Lunch!
You have choices: you can register for the entire event or just for a day. You can come early and enjoy optional events on Saturday! You are finished by 2 PM on Monday so you can return home to be with family that evening or stay and explore Asheville!
Breakout sessions are designed with variety so you can select those which suit you best!
Networking and relationship building at its best! Whether it is finding a new program, product, service or venue in the exhibit area or sharing ideas with others, there is plenty of opportunity during the event to connect and talk with others.
Extend the learning! AENC Association members can send additional staffers at a greatly reduced rate (less than half the registration cost). This is a great time to get quality education from nationally recognized leaders and share with others on your team!
Deadline for AENC Rooms at Special Rate is May 24th.($129 double/king; $149 executive suite, $189 two bedroom villa - /night plus taxes) Group Code: AEN
Crowne Plaza Tennis & Golf Resort
One Resort Drive, Asheville, NC 28806-3815
BY MAY 24, 2013 - Call 828-254-3211 OR Go online: https://resweb.passkey.com/go/AEN2013JUN Group Code is AEN
AFTER May 24, 2013 - Call 1-828-254-3211 M-F 9am-5pm
You can do it ALL at the Crowne!
TENNIS–4 indoor tennis courts, 10 outdoor clay courts, 6 hard outdoor courts.
GOLF–Enjoy the redesigned 9-hole course at the hotel.
SWIMMING–The resort’s outdoor swimming pools provide ample opportunity for guests to cool off or get some invigorating aquatic exercise
SPA & SALON–Adelaide Spa and Salon is conveniently located inside the Asheville Racquet Club on the resort's property. It offers five treatment rooms including one for couples offering deep tissue and Swedish massage along with many other options including a sauna. Call (828) 505-6205 for appointments.
ASHEVILLE ZIPLINE CANOPY ADVENTURES & ASHEVILLE TREETOPS ADVENTURE PARK–The onsite "zipline" offers 10 unique zips and 3 sky-bridges where you'll fly up to 20 feet in the tree tops.
WALKING TRAILS–2 times around the trails = 1 mile
FITNESS CENTER–The 24 hour fitness and wellness center features an indoor saline pool, pro shop, cafe and smoothie bar, fitness and workout room, cycling studio and childcare room. It offers on-site fitness training. Join a class or get private training by appointment. Visit www.ashevilleracquetclub.com for schedules.
DINING– On site Restaurant, Mulligan’s Bar and Grill and Racquet Club Café.
ROOM AMENITIES INCLUDE: •Private patio or balcony •Deluxe bathroom •Complimentary high-speed wireless internet access •Cable / Satellite TV •32-inch flat screen televisions •Alarm clock • Coffee maker and refrigerator •Iron and ironing board •Hairdryer •Non-smoking and ADA-accessible guest rooms •Quiet Zone/Priority Club floor •Free parking
TRANSPORTATION & GETTING THERE –Easily accessible from I-40 to I-240 (1 Mile to Downtown Asheville) Downtown Shuttle - A shuttle to downtown is available at $5.00 per person, round trip. (Taxi approximately $8.00 each way.) Our shuttle has 2–3 drop off and pick up areas in downtown Asheville.
MEETING SPACE–34,000 sq. ft. of meeting rooms, banquet facilities and exhibition space