
Organization Overview
From meeting places to public spaces, Winston-Salem is designed to inspire and engage. In Winston-Salem, it’s Twice as nice… come on in.
DOWNTOWN CONVENIENCE + IDYLLIC ACCOMMODATIONS
With over $2 billion invested in a walkable downtown, Winston-Salem features the 150,000-square-foot Benton Convention Center, ideal for events ranging from intimate meetings to large-scale conferences. The Benton is within walking distance of more than 1,200 hotel rooms and directly connects to the Winston-Salem Marriott and Embassy Suites. More than 100 restaurants, shops, breweries, and bars are just steps away.
Our sprawling city boasts historic venues, modern theaters, and unique spaces for your next gathering, from high-tech theater seating to an Instagrammable centuries-old village.
HOSPITABLE + ENTERTAINING
With over 5,500 total hotel rooms, comfort and convenience keep guests refreshed for events. Winston-Salem’s diverse dining scene—featuring James Beard-nominated chefs—offers traditional and fusion dishes, perfect for savoring during receptions or downtime.
Attendees can explore Old Salem Museums & Gardens, the eclectic Downtown Arts District, tour historic homes-turned-museums along Reynolda Mile, or award-winning wineries in the nearby Yadkin Valley Wine Region.
CENTRAL LOCATION + EXCEPTIONAL ACCESSIBILITY
Winston-Salem offers easy access via major highways. Piedmont Triad International Airport (GSO) is just 25 minutes from downtown, with additional regional airports (CLT and RDU) serving the area.
INCENTIVES + PLANNING
Earn up to $3,000 in Twice as Nice Rewards, combinable with hotel incentives, to get the most out of your meeting budget.
Our knowledgeable services team assists with all meeting planning needs, from venue selection and hotel accommodations to logistics and support, ensuring a smooth event.
Visit our website to download our Meeting Planner Guide and request an RFP.
We look forward to welcoming you to our city.
DOWNTOWN CONVENIENCE + IDYLLIC ACCOMMODATIONS
With over $2 billion invested in a walkable downtown, Winston-Salem features the 150,000-square-foot Benton Convention Center, ideal for events ranging from intimate meetings to large-scale conferences. The Benton is within walking distance of more than 1,200 hotel rooms and directly connects to the Winston-Salem Marriott and Embassy Suites. More than 100 restaurants, shops, breweries, and bars are just steps away.
Our sprawling city boasts historic venues, modern theaters, and unique spaces for your next gathering, from high-tech theater seating to an Instagrammable centuries-old village.
HOSPITABLE + ENTERTAINING
With over 5,500 total hotel rooms, comfort and convenience keep guests refreshed for events. Winston-Salem’s diverse dining scene—featuring James Beard-nominated chefs—offers traditional and fusion dishes, perfect for savoring during receptions or downtime.
Attendees can explore Old Salem Museums & Gardens, the eclectic Downtown Arts District, tour historic homes-turned-museums along Reynolda Mile, or award-winning wineries in the nearby Yadkin Valley Wine Region.
CENTRAL LOCATION + EXCEPTIONAL ACCESSIBILITY
Winston-Salem offers easy access via major highways. Piedmont Triad International Airport (GSO) is just 25 minutes from downtown, with additional regional airports (CLT and RDU) serving the area.
INCENTIVES + PLANNING
Earn up to $3,000 in Twice as Nice Rewards, combinable with hotel incentives, to get the most out of your meeting budget.
Our knowledgeable services team assists with all meeting planning needs, from venue selection and hotel accommodations to logistics and support, ensuring a smooth event.
Visit our website to download our Meeting Planner Guide and request an RFP.
We look forward to welcoming you to our city.





Christian Schroeder
Director of Sales & Services

Karen Wall
Senior Sales Manager

Business Category
Destination Management Services or CVBs